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HELPING YOU THRIVE IN AG

Welcome to the Purdue University Center for Food and Agricultural Business!

You need a dynamic set of skills to lead in today's ever-evolving agribusiness industry. That’s why we’re here. We understand the industry you serve, and we can help advance your skill set and transform your thinking through the educational and research experiences we offer. We'd love to share our passion for ag with you.

Latest
JUNE 23, 2017

Discovery

by Scott Downey

Effective sales discovery is a conversation. Making it useful to both sides requires plenty of planning on the part of the salesperson. It means giving thought to how the conversation benefits the customer, not just the seller.

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National Conference for Food and Agribusiness 2017

November 7-8, 2017

Large Commercial Producer Project

The center has conducted five major studies of commercial producers' buying behaviors over the past 25 years. The sixth iteration of the study will be presented in November 2017.

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